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The Heywire

Andrew Heyward / March 15, 2022

5 newsroom ‘resolutions’ for 2022

How would you like your newsroom to change in 2022? As we do every year at this time, we looked at our most-read stories of the past 12 months, and they reflect a set of — cliché alert — challenges …

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Andrew Heyward / March 15, 2022

The Local Newsroom Recruitment Crisis, Part 2

Talk about hitting a nerve! Last week’s report on the “Local Newsroom Recruitment Crisis” is already on track to become the Knight-Cronkite News Lab’s most-read article ever. The rupturing pipeline …

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Tagged With: Broadcast, Management

Andrew Heyward / March 15, 2022

The Local Newsroom Recruitment Crisis, Part 1

What’s the biggest threat to the future of local TV newsrooms? The long-term challenge may be how to build a sustainable model around a new generation of consumers who will never watch a linear …

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Andrew Heyward / November 18, 2021

NBCLX connects the dots with local newsrooms

Okay, ready for your next assignment? Close your eyes and take one slip of paper from each of these three bowls. You now have in your hand three randomly selected topics — an event, an issue, and an …

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Tagged With: Broadcast, Digital, NBC, OTT

Andrew Heyward / November 11, 2021

How’s your story strength today?

Is this article weak, fair, good, or excellent? How are you supposed to know? You haven’t even read it yet. But if I worked for TEGNA, I’d be getting that kind of feedback already, while I’m still …

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Tagged With: Digital, Management, Tegna

Andrew Heyward / October 7, 2021

It’s anchors away — away from the studio and back to the street

Like a lot of anchors, WTMJ’s morning man Vince Vitrano started out as a reporter. But unlike a lot of anchors, he’s still on the street reporting stories every single week — so much so that viewers …

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Tagged With: Broadcast, Management, Scripps

Andrew Heyward / September 30, 2021

‘Painful awakenings’ — racial inequity by the numbers

“The data was heartbreaking, really astounding,” says Akilah Davis, a reporter at ABC-owned WTVD in Raleigh-Durham, North Carolina. “In Durham and Chapel Hill metro area schools, Black students are …

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Tagged With: ABC, Digital

Andrew Heyward / September 16, 2021

Does every local TV newsroom need a ‘plus’?

Apple TV+. Paramount+. CNN+. If there’s a sign of the times in TV these days, it’s the “+” sign. “Plus” generally denotes a new program service for on-demand streaming platforms. And local TV …

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Andrew Heyward / September 2, 2021

All news may be local — but more and more of it is going national

“It’s the most thoughtful approach to journalism that I’ve seen in a really long time,” says Meagan O’Halloran. “It seems like the perfect hybrid: national news with a local feel.” O’Halloran has …

[READ MORE] about All news may be local — but more and more of it is going national

Tagged With: Broadcast, Sinclair

Andrew Heyward / August 26, 2021

When will hyperlocal targeting come to TV news? It already has.

One of the challenges for local TV newsrooms as they embrace the digital age is balancing broadcasting and narrowcasting: one size fits all versus one size fits me. Websites and apps allow for a …

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Tagged With: Digital, Gray

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